var pages = [ { name: "home", parent: "root", tip: "", level_21: "welcome to phloe industries™", level_22: "", level_23: "", level_31: "Presented in validated javascript, css and XHTML 1.0 Strict where available.", level_32: "", level_33: "" }, { name: "info", parent: 0, tip: "who, what and approximately where", level_21: "Phloe Industries is the alias of the commercial ventures of Rasmus Fløe.", level_22: "", level_23: "\n", level_31: "Rasmus Fløe is a freelance digital designer self taught in lowtech/lowlevel computing arts and schooled in multimedia design at Space Invaders, Copenhagen DK.

Abbreviations of note:
LWO, LWS, PSD, AI, MOV, GIF, JPG, PNG, FLA, SWF, DIR, DCR, HTML, XHTML, CSS, JS, PHP, MYSQL and OPP. yeah, you know me.", level_32: "_imgnav(img/sub_info.gif)", level_33: "" }, { name: "work", parent: 0, tip: "", level_21: "These are a collection of some of my freelance commercial works.", level_22: "", level_23: "\n", level_31: "i have divided my work into two rough subsections: design and code.

For my experimental visual programming go to rasmus.phloe.net.", level_32: "", level_33: "" }, { name: "links", parent: 0, tip: "a list of clients, companies and people i work with", level_21: "a list of clients, companies and people i've worked with/for", level_22: "", level_23: "", level_31: "\n", level_32: "\n", level_33: "\n" }, { name: "koblo", parent: 5, tip: "interface design for software synthesizer", level_21: "koblo were the makers of the renowned studio9000 software synths.", level_22: "", level_23: "\n", level_31: "during an internship at koblo (february through may 2000) i was given the opportunity to do some redesign of the interface graphics for their next generation of software synthesizers - the tonemill family.

the minimill synth uses some of the elements i created (the green leds, knobs and the panel background). apparently it was released in 2001 for mac os 9 and can now be downloaded for free from datanom.com's goodiepal subsite.", level_32: "_imgnav(img/koblo_01.jpg)", level_33: "" }, { name: "design", parent: 2, tip: "design related work", level_21: "this section lists some of my design-related work", level_22: "", level_23: "", level_31: "i've done anything from interface design to website design/art direction, from flash demos to corporate logos.", level_32: "", level_33: "" }, { name: "code", parent: 2, tip: "backend programming and implementation of design", level_21: "this section displays some of the programming and script-heavy work i've done", level_22: "", level_23: "", level_31: "i've done both frontend (javascript, html, xhtml, css) and backend (php, mysql), but also a bit of multimedia programming (macromedia director and flash).

i currently specialise in custom-made content management modules for small websites in php and mysql.", level_32: "", level_33: "" }, { name: "helium", parent: "root", tip: "flash demo of cms system", level_21: "handshake systems was a software company who produced a content management system called helium.", level_22: "", level_23: "", level_31: "to demonstrate the ease of use and simplicity of their content management system helium handshake systems wanted an intro flash movie for their website. not content with producing a mere intro i helped convince them that they needed a thourough demo showing the major facets and selling points of their product core.

the result is a rather detailed and precise representation of using the helium core. also, all gui graphics were vectorised as one of the major project specs were the ability to show the demo in fullscreen.", level_32: "", level_33: "" }, { name: "lego", parent: 5, tip: "various projects for lego", level_21: "Lego is a very very very large danish toy company.", level_22: "", level_23: "\n", level_31: "I've had the privilege of working on a number of lego projects for cite aps.", level_32: "", level_33: "" }, { name: "offroaders", parent: 8, tip: "graphic/interface design for lego technic offroaders site", level_21: "lego technic is a lego range focusing on mechanics, inventing and concepts.", level_22: "", level_23: "\n", level_31: "for the launch of lego's new technic range, lego offroaders, i was hired by cite to do the design for the accompanying website.", level_32: "_imgnav(img/sub_off_01.gif,img/sub_off_02.gif,img/sub_off_03.gif,img/sub_off_04.gif,img/sub_off_05.gif,img/sub_off_06.gif,img/sub_off_07.gif)", level_33: "" }, { name: "starwars", parent: 8, tip: "design for the lego starwars site", level_21: "the lego starwars range was created under license from lucas.", level_22: "", level_23: "\n", level_31: "for the lego models of the starwars episode ii: attack of the clones, lego wanted an overhaul of the existing lego starwars site.

i was assigned the task of the overall design and look. from the start i already had a strong idea about keeping the interface neutral in color and appearance so that the pictures of the products would have greater impact.

...and yes, the wddg have been shiting all over the activities section with their transmissions feature...", level_32: "_imgnav(img/sub_sw_01a.gif,img/sub_sw_02a.gif,img/sub_sw_03a.gif)", level_33: "" }, { name: "alphateam", parent: 8, tip: "interface design for alphateam intelligence device", level_21: "lego alphateam is a storybased range of minifig characters and models.", level_22: "", level_23: "\n", level_31: "i provided the interface graphics and navigation design for this flash-based alphateam intelligence device.", level_32: "_imgnav(img/sub_alphateam_1a.gif,img/sub_alphateam_1b.gif,img/sub_alphateam_2a.gif,img/sub_alphateam_2b.gif,img/sub_alphateam_3a.gif,img/sub_alphateam_3b.gif)", level_33: "" }, { name: "mini starwars", parent: 8, tip: "design on mini starwars campaign site", level_21: "a small campaign site for the ultra cool lego mini starwars.", level_22: "", level_23: "\n", level_31: "being a minimalist at heart i was completely blown away when presented with lego's mini starwars range at cite. using only a handful of bricks these models still have an uncanny likeness - this is what lego is all about.

as a campaign site mainly aimed at the hardcore collectors, it was purely a brochure type site. the mainstay of the site was remixed box graphics and a presentation page.

although the yoda-rendition was great - i did feel it lacked some depth so i added a little extra shade to the eyes, nose and mouth.", level_32: "_imgnav(img/sub_sw_mini_01.gif,img/sub_sw_mini_02.jpg,img/sub_sw_mini_03.jpg,img/sub_sw_mini_04.gif,img/sub_sw_mini_05.jpg,img/sub_sw_mini_06.jpg)", level_33: "" }, { name: "sony", parent: "root", tip: "various work on the sony experience site", level_21: "sony experience is a site complementing the catch phrase - go create - by letting users make slideshows of their digital pictures online.", level_22: "", level_23: "\n", level_31: "tribalddb initialy hired me to do a picture browsing module for the existing site in connection with the cyber-shot u ski event.

in addition i did some front end work on an mms messaging module too.", level_32: "_imgnav(img/sony_mms_01.gif,img/sony_mms_02.gif,img/sony_mms_03.gif,img/sony_mms_04.gif)", level_33: "" }, { name: "sps", parent: "root", tip: "content management modules for scandinavian production service site", level_21: "scandinavian production service is a site informing of the facilities available in scandinavia in regards to film production.", level_22: "", level_23: "\n", level_31: "i provided 4 content management modules; locations image handling module, casting image handling module, cph from within article module and a client login/file module.", level_32: "_imgnav(img/sps_01.gif,img/sps_02.gif,img/sps_03.gif)", level_33: "" }, { name: "luke", parent: 6, tip: "content management modules for the luke band site", level_21: "luke is a danish music group with a different angle.", level_22: "", level_23: "\n", level_31: "i provided a couple of php-modules for this cyklon production.

the news/dates and forum modules have proven a simple but great way for the band to get just that bit closer to their fans.", level_32: "_imgnav(img/sub_luke_01.gif,img/sub_luke_02.gif,img/sub_luke_03.gif)", level_33: "" }, { name: "nhess", parent: 6, tip: "content management modules for nikolaj hess site", level_21: "nikolaj hess is a danish jazz musician.", level_22: "", level_23: "\n", level_31: "this cyklon site is another one to get the custom cms treatment; the biography section with quotes/media mention and the calendar section automatically shows the upcoming concerts and dates.", level_32: "_imgnav(img/nhess_01.gif,img/nhess_02.gif)", level_33: "" }, { name: "harry", parent: 6, tip: "multimedia programming on harry entertainment cdrom", level_21: "uden at prale - det er harry is an entertainment cdrom featuring 5 games strung together through a storyline involving the harry character.", level_22: "", level_23: "\n", level_31: "i jumped at the chance to help out the talented guys at titoonic for this macromedia director based project - an impressive first one for the team at that - with 3 of the games being full 3d director stuff.

although i mostly did cookiecutter stuff (logic and setup for the hiscores, settings and help windows etc) i also tried my hand at a led display and a bit of gameplay ideas for the pinball game.", level_32: "_imgnav(img/harry_01.gif,img/harry_02.gif)", level_33: "" }, { name: "fnm", parent: "root", tip: "content management modules for the fearnomore site", level_21: "fearnomore is a collective of commercial filmdirectors.", level_22: "", level_23: "\n", level_31: "cyklon hired me to do a bit of backend work for the fearnomore site: a client-login/file module, a showreel/director-list module and a contact-module.

flash assistance by boomzoom.", level_32: "_imgnav(img/sub_fnm_contact.gif,img/sub_fnm_showreels.gif,img/sub_fnm_admin_contact.gif,img/sub_fnm_admin_showreels.gif,img/sub_fnm_admin_client.gif)", level_33: "" }, { name: "cite", parent: 5, tip: "full redesign of the cite logo and site", level_21: "cite has a background as a fullservice webbureau but has now become a network of free agents.", level_22: "", level_23: "\n", level_31: "to reflect cite's main competence this new site was created in flash.

i provided the overall design and color scheme, a little identity facelift; redone logo and a brand spanking new version of the existing payoff, some superpixeled client logos and even some 3d-animated silhouettes.", level_32: "_imgnav(img/cite_01.gif,img/cite_02.gif,img/cite_03.gif,img/cite_04.jpg)", level_33: "" }, { name: "dr", parent: 5, tip: "usability/interface design for cms system", level_21: "dr (national danish radio and television) has a myriad of subsites - all running different systems. this is currently being remedied with a custom-tailored cms system - an ongoing project.", level_22: "", level_23: "\n", level_31: "my role in the two months i was on the project was to optimize existing interface design and implement new features to be developed into said design.

a lot of thinking went into what to keep and what to throw away from the existing design (colors and fonts were already settled). some things were left as is and some refined, but in the end the only really new elements were the icons; button icons, status/type icons and resource icons.", level_32: "_imgnav(img/sub_dr_01.gif,img/sub_dr_02.gif,img/sub_dr_03.gif)", level_33: "" }, { name: "mormor", parent: "root", tip: "content management and implementation of design for mormor.nu", level_21: "mormor.nu is a small outfit that combines the traditions of danish handicrafts with modern design.", level_22: "", level_23: "\n", level_31: "i implemented the design delivered by karen leth and content-modules for the different product groups and the press area.", level_32: "_imgnav(img/sub_mormor_01.gif,img/sub_mormor_02.gif,img/sub_mormor_03.gif,img/sub_mormor_04.gif,img/sub_mormor_05.gif,img/sub_mormor_06.gif)", level_33: "" }, { name: "scenarium", parent: 6, tip: "content and client relations management", level_21: "scenarium is a danish set design company", level_22: "", level_23: "\n", level_31: "for this cyklon production i delivered a content-module for news and some file and login management for the clients part.", level_32: "_imgnav(img/sub_scen_01.gif,img/sub_scen_02.gif,img/sub_scen_03.gif,img/sub_scen_04.gif)", level_33: "" }, { name: "lv", parent: 6, tip: "content management for the site of director of photography Lars Vestergaard", level_21: "Lars Vestergaard is a danish director of photography who has worked on virtually every succesful film-related project in denmark.", level_22: "", level_23: "\n", level_31: "once again a simple and effective cyklon designed site enabled by the custom-tailored content management of phloe industries.", level_32: "_imgnav(img/sub_vg_01a.gif,img/sub_vg_02a.gif,img/sub_vg_03a.gif,img/sub_vg_04a.gif,img/sub_vg_05a.gif,img/sub_vg_06a.gif,img/sub_vg_07a.gif)", level_33: "" }, { name: "tdc", parent: 5, tip: "Graphic effect on 3G mobile logo", level_21: "tdc is denmark's largest telecommunications company. and as being such they ofcourse need to deliver on the 3g mobile platform.", level_22: "", level_23: "\n", level_31: "i assisted cyklon on the 3G logo contributing with the glass-look effect.", level_32: "_imgnav(img/sub_3g_1.jpg,img/sub_3g_1a.jpg,img/sub_3g_1b.jpg)", level_33: "\n" }, { name: "faurschou", parent: 6, tip: "content management for galleri fauschou website", level_21: "galleri faurschou is a copenhagen art gallery focusing on modernist masterworks made by artists such as Edvard Munch, Pablo Picasso and Asger Jorn.", level_22: "", level_23: "\n", level_31: "the galleri faurschou site is by far the most extensive cms driven site i've produced together with cyklon to date.", level_32: "_imgnav(img/sub_faurschou_1.gif,img/sub_faurschou_2.gif,img/sub_faurschou_3.gif)", level_33: "" }, { name: "telelet", parent: 5, tip: "illustration for telelet", level_21: "", level_22: "", level_23: "\n", level_31: "", level_32: "_imgnav(img/sub_telelet_1.gif,img/sub_telelet_2.jpg,img/sub_telelet_3.jpg,img/sub_telelet_4.jpg)", level_33: "" }, { name: "SK", parent: 6, tip: "content management for the site of jazz pianist/composer Søren Kjærgaard", level_21: "Søren Kjærgaard is a danish jazz pianist/composer", level_22: "", level_23: "\n", level_31: "", level_32: "", level_33: "" }, { name: "TW", parent: 6, tip: "content management for the site of musician/composer Torben Westergaard", level_21: "Torben Westergaard is a danish musician/composer", level_22: "", level_23: "\n", level_31: "", level_32: "", level_33: "" }, { name: "Hess", parent: 6, tip: "content management for HessIsMore.com", level_21: "", level_22: "", level_23: "\n", level_31: "", level_32: "", level_33: "" } ];